Maisha Magic

LG Electronics and Maisha Magic end Make Life Good series with Johannesburg arts centre makeover

LG Electronics and Maisha Magic end Make Life Good series with Johannesburg arts centre makeover

4 min read

LG Electronics and Maisha Magic have concluded the first season of Make Life Good, a six-part reality series that features 24-hour upgrades of community organisations using LG equipment, according to a statement issued in Nairobi on July 22, 2026.

The season finale focuses on the makeover of Johannesburg’s Moses Molelekwa Arts and Music Centre, led by Pan-African public relations executive Perpetual Kendi. The centre supports young musicians and artists from underserved communities. The partners said the renovation introduced upgraded facilities and appliances intended to improve the usability of the space for learning and creative development.

The programme, hosted by television personality Jessica Nkosi, is framed around themes of gratitude and Ubuntu. Across the season, six participants—described by the organisers as “Achievers”—worked with LG’s design and construction teams to renovate community facilities within 24 hours, the statement said.

Earlier episodes featured mountaineer Saray Khumalo, football figure William Okpara, entrepreneur and author Thandi Mavata, data and analytics executive Esther Munyi and filmmaker Adze Ugah, according to the release.

While the featured makeovers were carried out in South Africa, LG Electronics East Africa’s involvement positions the content within the company’s regional brand and corporate citizenship footprint, at a time when consumer electronics firms are increasingly using media partnerships to reach audiences across the continent and deepen local market relevance.

The statement said the renovations targeted practical constraints in community operations, such as food preparation, hygiene, laundry and learning environments. It cited upgrades at facilities including LIV Lanseria and Botshabelo Babies Home, which received refrigerators, microwave ovens and dishwashers, while other sites were equipped with washing machines, washer-dryer combinations and dryers.

Youth-focused organisations named in the release include the Bold Men Skills Program, The House Group and the Moses Molelekwa Arts Foundation. These sites received televisions and audio equipment for education, skills development and events, according to the statement. Some facilities also received air conditioning systems.

Jessica Nkosi, the show’s host, said the series aimed to demonstrate what coordinated support can achieve for community groups.

“I strongly believe we changed people's lives; watching them walk into these spaces and get surprised by how they had been transformed was incredibly emotional. Every organisation we visited was genuinely in need of support, so being part of this journey has been a real honour,” Nkosi said.

Donghun Lee, President of LG Electronics East Africa, said the company would continue using storytelling to spotlight community initiatives.

“The end of this season marks the beginning of an even bigger journey for LG. Across Africa, there are countless changemakers whose work deserves to be seen and celebrated. We remain committed to creating platforms that amplify these stories while demonstrating how innovation can help communities thrive,” Lee said.

Jane Kariuki, Head of Marketing at LG Electronics East Africa, said the series was designed to connect technology and community needs.

“Make Life Good has shown what is possible when purpose, technology and community come together. We are incredibly proud of what this series has achieved and grateful to every Achiever and organisation that opened their doors and shared their stories,” Kariuki said.

For Kenya’s media and consumer market, the partnership reflects a broader trend in which broadcasters and brands co-produce content to build audience engagement across East Africa’s pay-TV ecosystem while aligning corporate narratives with social impact themes. The distribution on Maisha Magic East also underscores the role of regional channels in circulating pan-African programming.

According to the statement, all six episodes are available on LG’s official website, and the final episode is scheduled to air first on Maisha Magic East (DStv Channel 158) on Wednesday, July 22 at 11:00am EAT.

LG Electronics and Maisha Magic have concluded the first season of their six-part reality series, Make Life Good, with a final episode featuring a 24-hour makeover of Johannesburg’s Moses Molelekwa Arts and Music Centre. LG Electronics East Africa said the series used community facility upgrades and storytelling to highlight changemakers and support social organisations across Africa.

LG Electronics and MultiChoice launch Maisha Magic reality series on community space makeovers

LG Electronics and MultiChoice launch Maisha Magic reality series on community space makeovers

4 min read

LG Electronics East Africa has partnered with MultiChoice, a Canal+ company, to launch Make Life Good, a six-part reality television series that will air on Maisha Magic from 13 June, the companies said in a media statement dated Wednesday 10 June 2026 in Nairobi.

According to the statement, the programme will be hosted by South African television personality Jessica Nkosi and will follow six public figures as they plan surprise 24-hour makeovers of facilities run by charitable organisations and community mentors. The series will air on Maisha Magic East (DStv Channel 158) at 19:30 EAT on 13 June, with a repeat on Maisha Magic Plus on 14 June at 20:00.

The show’s format centres on what the companies describe as gratitude-driven interventions for organisations supporting vulnerable communities in South Africa. The “Achievers” named in the statement are mountaineer Saray Khumalo, football figure William Okpara, entrepreneur and author Thandi Mavata, data and analytics executive Esther Munyi, PR executive Perpetual Kendi, and filmmaker Adze Ugah.

In each episode, the statement said, an Achiever selects a cause and works with LG to upgrade the facility with appliances and electronics intended to address day-to-day operational constraints. Examples cited include upgrades at LIV Lanseria and Botshabelo Babies Home, as well as installations for youth hubs and training centres such as Bold Men Skills Program and The House Groups. The companies also referenced support to the Kensington Secondary School soccer programme through laundry equipment for cleaning sports kits.

Phil Jung, CEO of LG Electronics Middle East and Africa Region, said the company is using the programme to focus on human-interest storytelling rather than product-led messaging. “At LG, our 'Life’s Good' philosophy is built on the belief that technology should serve humanity, making our daily lives more convenient, connected, and meaningful. With ‘Make Life Good’ series, we wanted to move beyond product specifications and celebrate the authentic, emotional human stories of our region,” Jung said.

MultiChoice framed the series as part of its unscripted programming slate on Maisha Magic. “It’s reality TV with purpose. We see it as a celebration of compassion and the unique Mzansi belief that when one rises, they should thrive to lift others as well,” said Mbali Ntuli, GE Head of Unscripted Content at MultiChoice. “We are honoured to be at the centre of a project that is a reminder that even a small act of kindness can transform an entire community.”

Donghun Lee, President of LG Electronics East Africa, said the series is intended to spotlight individuals and organisations working in communities. “Across Africa, there are countless individuals and organisations doing extraordinary work every day, often without recognition. What makes ‘Make Life Good’ special is that it shines a light on these stories and gives them a platform to inspire others,” Lee said.

For Kenya’s business landscape, the partnership underscores how global electronics brands and pay-TV operators are increasingly using locally distributed content to reinforce brand positioning in East Africa’s competitive consumer electronics and home appliances market. Maisha Magic’s reach on DStv also provides a regional distribution pathway for programming that blends entertainment with corporate-backed community interventions, a format that has been gaining traction across African broadcasters and streaming platforms.

Jane Kariuki, Head of Marketing at LG Electronics East Africa, said the project is designed to show practical applications of technology in community settings. “Through this partnership with Maisha Magic and these inspiring changemakers, we are looking beyond product features to spotlight the real impact they are making in their communities. At the same time, we are demonstrating how smart technology can support and simplify the important work they do to create positive change every day,” Kariuki said.

The companies did not disclose the value of the production or any investment tied to the facility upgrades. The next milestone is the premiere on 13 June, followed by subsequent weekly episodes over the six-part season, according to the statement.

LG Electronics East Africa and MultiChoice have announced a six-part reality series, Make Life Good, set to debut on Maisha Magic on 13 June. The show features 24-hour facility makeovers for community organisations, using LG appliances and entertainment products as part of the transformations.